Shaping Winning strategies Using a Product-led Growth Model
Read time: 4 – 5 minutes
This case study showcases a remarkable transformation in the customer experience of a leading strategic advisory, research, and assurance services client through digital transformation. The client’s objective was to streamline customer interactions and enhance productivity. However, their manual operations with minimal system-driven interventions resulted in low productivity, longer project times, limited visibility, and customer dissatisfaction.
Our team devised a game-changing prototype for a customer portal using a product-led growth model with a crystal-clear vision, product roadmap, and a change management strategy for a seamless adoption. The stakeholders were on board to use the portal as a front-facing service, and the feedback from the client’s customers was overwhelmingly positive. The outcome was a significant leap forward in the client’s digital transformation journey.