“Every enterprise needs an assessment of how its brand is perceived and how its client interacts with the brand. Zensar’s tool assesses performance of public websites, public mobile apps and social media of brands. It also assesses the brand perception based on social media interactions. The tool is called PAXT, with a detailed 4-6 week assessment that assesses the NPS, CSAT and customer churn. It also helps in assessing aesthetics and UX, suggesting changes to enable the simplified and intuitive experience, for an enhanced brand. The tools throws insights based on diagnostics in comparison with competition and industry.”

Our digital marketing agency Indigo Slate has a one of a kind CX platform, Ruptive which sharpens customer experience mapping. Billed as the “world’s first Human Experience Innovation platform,” Ruptive holds a unique place at the intersection of technology and the customer experience. Indigo Slate is an outside-in experience innovation agency that focuses on creating smart experiences enabled by a unique combination of skills and advanced technologies. The agency brings extensive and in-depth expertise in having managed cutting edge projects with leading global brands and Fortune 500 companies.