Key highlights
30 percent
faster speed to market
3x
enhancement in customer experience outcomes
Future-ready platform for scalable business growth
Overview
Zensar partnered with a $12 billion global provider of risk management products and services, offering specialty, niche-market insurance in the property, casualty, and extended device protection sectors. The insurer’s B2B2C distribution network spans over 300 partners, demanding hyper-personalized experiences for clients and their customers. Using our Intelligent Guidewire Factory and Insurance Analytics accelerators, we re-engineered the architecture, unified complex systems, and embedded SME-led engagement to deliver unmatched speed to market, elevated customer experience, and a platform ready for future expansion.
Challenges
1.
B2B2C distribution model with 300+ partners required consistent, hyper-personalized experiences at scale.
2.
Legacy systems (Guidewire PolicyCenter, ProducerEngage, BillingCenter, ClaimCenter) created integration and scalability bottlenecks.
3.
Lack of a cohesive orchestration layer hindered seamless engagement across multiple digital front-ends.
4.
Need to integrate Azure Data Factory, Databricks, Power BI, and SmartComm into a unified operational ecosystem.
5.
Risk of knowledge erosion during migration from legacy platforms to modern Guidewire systems.
Solution
1.
Re-designed the architecture to enable scalable experience delivery and accelerated engineering outcomes.
2.
Implemented Guidewire PolicyCenter, ProducerEngage, BillingCenter, and ClaimCenter using Zensar Intelligent Guidewire Factory.
3.
Introduced a unified orchestration layer for smooth integration between digital front-ends and core systems.
4.
Leveraged Azure Data Factory, Databricks, Power BI, and SmartComm for analytics-driven personalization.
5.
Applied Zensar Insurance Analytics accelerator to rebuild the data platform for real-time insights and decisioning.
6.
Embedded SME-driven framework for effective knowledge management and sustained business–IT engagement.
Impact
30% faster speed to market, enabling rapid onboarding and delivery of personalized customer experiences.
3x improvement in experience quality through integrated, streamlined customer journeys.
Zero mission-impact since go-live, even during major external disruptions such as Microsoft outages.
Strong knowledge retention ensured a smooth transition from legacy to modernized systems.
Scalable, future-ready platform supporting new clients, products, and geographic expansion.