Tag: zensar
‘Artificial Intelligence’ vs “Artificial” “Intelligence”
In 2013, Audrey Hepburn starred in a chocolate commercial where she abandons her bus journey midway to hop onto a posh looking convertible, thus, reinforcing the tagline of Galaxy Chocolate, ‘Why have Cotton, when you can have Silk?’ This is strange because...
Hi Zeva, What’s the future like without keyboard and mouse?
If you are wondering who Zeva is and why am I asking her that question, well, it is Zensar’s own enterprise-level AI virtual assistant. Since she’s busy with enterprise tasks, I’ll answer the question on her behalf. Until the mid to late...
Digital Marketing for an Enterprise IT business
For B2C companies with relatively small purchase cycles, digital marketing can often help reap quick rewards. However, a matured enterprise IT services business is different for the reasons mentioned below: Considerably long purchase cycles High involvement decision-making by prospects Sales driven, and...
RoD NeXT – New and Exponential Technologies
Unlocking Exponential Value Today, for Enterprises of Tomorrow Enterprises across the globe are quickly scaling their businesses to deliver exponential value from the investments in technology and digital programs. There is a greater premium among companies to explore new channels that widen...
Future With Cognitive Services in Azure
Microsoft Cognitive Services empower developers to create intelligent apps which can understand Natural Language, identify image content, analyze text and recognize a voice. Cognitive services provide APIs which can be integrated through coding and based on that developers build high-quality vision, speech,...
Demystifying ‘Internet of Value’
‘Internet of Value’ is the buzzword which is living out on the blockchain hype cycle. To fathom the impact of ‘Internet of Value’, we first need to understand the meaning of the word ‘Value’. The dictionary meaning of this word, if used...
Grow Big with BigQuery!
What do you when you are the world’s largest search engine platform and need an urgent solution to manage all your ad-hoc searches. Probably you can innovate one. And that is exactly what Google did, back in 2006, when they came up...
Why are retailers moving to Google Cloud?
With the advent of disruptive technologies such as the internet of things, artificial intelligence and machine learning, the complexity and proliferation of data are on a sharp rise. As a result, terms like big data and cloud computing are now mainstream jargons in the...
EMERGENCE OF CITIZEN DATA SCIENTISTS AND AUGMENTED ANALYTICS
I came across the phrase “Citizen Data Scientists” during my research and was intrigued by it. Once I read more about it, I realized that it is nothing but a name for an advanced business user who is comfortable with the new-age...
How Augmented Analytics Is Redefining Decision-Making
Jim, the Sales Head of one of the leading pharmaceutical firms receives the monthly sales dashboard from his Business Intelligence team. He has to explain to the board why the sale of their top-selling drug has been at an all-time low for...
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