Category: Industries
5 Ways Retailers Can Stay Ahead Of The Technology Explosion
Every day there seems to be a hot new technology grabbing headlines, promising to transform the buying journey by improving customer experiences. With technology evolving at lightning speed, how can retailers keep up with the technology explosion and keep their eye on...
The future reality of eCommerce: Augmented & Virtual
‘I would love to buy this corner table for our drawing room, but I am not sure if it would go with the color of the wall’, says my mom, a fifty-seven-year-old lady who had spent the past hour scrolling through the...
Personalization is a goal all retailers should try to achieve
“Tell me who your friend is, I will tell you who you are.” This could be rephrased to any retailer as “Tell me who your customer is, I will tell you how to sell”. Just imagine you are in a crowded place,...
Silicon Valley’s in INDIA, Possible?
Indians have been dominating the technology market in the world, world’s biggest companies have INDIAN minds as their CEO’s. I can go on and on with the statistics of Indian succeeding in different sector around the world. But that’s not the point...
Loyalty Programs – Are They Worth It?
Monsoon Commerce recently hired a Chief Customer Officer, which got me thinking on the need for Loyalty Programs. The minute a person thinks of buying something that is part of your SKU, he or she becomes your prospective customer. That is where...
What Pokemon Go can do for your Retail Business
Pokemon Go is giving THE boost to Augmented Reality that it had been waiting for, for all these years. Apart from enraging the few millions like me from the countries that were not part of the initial launch of this heavily-sought-after game,...
Emerging Trends in Retail e-Commerce
Transcending and complementing the brick-and-mortar retail stores is the ever-dynamic e-Commerce retail sector. What was once thought to be a threat to brick-and-mortar stores is now helping them greatly. Since the late 1990s, e-commerce has grown drastically. This transition from traditional physical...
Sustainability: An approach to build highly competitive & profitable supply chains
Sustainability involves business activities that provide present benefits to the organization without compromising the needs of future generations and introduced a concept of TBL (Triple Bottom Line). TBL was originally coined in 1987 by Bruntland Commission in Europe and was popularized by...
How to Identify New Revenue Stream
All consulting companies for e.g. XYZ IT consulting always target the established companies like HP, Cisco, Walmart etc. for business and revenue. This is very good and may be the only approach to get consistent revenue (a.k.a bread and butter) YOY and...
The Next Wave of Manufacturing to Destroy the Passé Leaders and Create New Ones: Smart, Connected, Efficient and Green
Why strengths of a large established manufacturing firm can also define its limitations Clayton M. Christensen in his award winning book ‘The Innovator’s Dilemma: When New Technologies Cause Great Firms to Fail’ pointed out two key finding that are today more pertinent...
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