Category: Digital

Change management for digital relaunch

Change management for digital relaunch

Relaunching an existing digital product can be both an exciting opportunity to improve your product’s performance and an unnerving mission to satisfy your customers’ needs and expectations. To succeed at both, you need to manage the process carefully. Digital relaunches have the...

Business and Social Media Sentiment Analysis

Business and Social Media Sentiment Analysis

Customers may forget what you said but they’ll never forget how you made them feel. – inspired by Maya Angelou In a competitive market wherein corporations compete for clients; patron satisfaction is seen as a key differentiator. Studies say that a ‘totally...

/ February 18, 2018
Amazon ElastiCache

Amazon ElastiCache: Optimizing Hybrid Architectures

AWS cloud has a broad global presence which is used by the customers around the world to create applications with presence in international markets to obtain agility, cost savings, elasticity and a wide range of services that simplify the implementation of their...

/ January 29, 2018
curation of information on the internet building perspectives

Is the curation of information on the internet building perspectives or blocking perspectives?

Everything we hear is an opinion, not a fact. Everything we see is a perspective, not the truth. – Marcus Aurelius Knowledge is power. Source of External knowledge is considered to be information. The individual who is more informed and conversant gets...

/ January 12, 2018
Change management for digital relaunch

DevOps transformation, the Cha-Cha-Cha and Dojo

I’m just back from a whirlwind business trip of USA – Boston, Charlotte, Atlanta, Chicago and New York, all in 7 days. Lots of intriguing Customer workshops, intense technical debates and smoldering experiences shared across the Enterprises met. There’s a common, radical...

/ December 18, 2017
Analytics trump intuition

Get pragmatic with Analytics

History tells us that humans have always relied heavily on intuition and in the process, have made some of the most devastating and drastic mistakes. Whether it was inventing the hydrogen bomb or creating polyethylene (commonly known as plastic). These was a...

/ December 15, 2017
Customer Journey Mapping

Experiencing the Customer Journey

Consciously considering the entire ecosystem to ensure prospective clients are getting a whole lot more than what they anticipated to make them become actual customers. That’s the latest mantra but this is added on top the logic that it is always better...

/ December 15, 2017
BlockApps: Simplifying Creation of Smart Contracts

BlockApps: Simplifying the Creation of Smart Contracts

A Smart contract as the name suggests is a smart legal contract or an agreement between parties to perform particular action eliminating the need for a third party. But, have you ever worked directly with uploading Solidity contracts and interacting with their...

/ November 24, 2017
The future reality of eCommerce: Augmented & Virtual

The future reality of eCommerce: Augmented & Virtual

‘I would love to buy this corner table for our drawing room, but I am not sure if it would go with the color of the wall’, says my mom, a fifty-seven-year-old lady who had spent the past hour scrolling through the...

/ November 17, 2017
Personalization is a goal all retailers should try to achieve

Personalization is a goal all retailers should try to achieve

“Tell me who your friend is, I will tell you who you are.” This could be rephrased to any retailer as “Tell me who your customer is, I will tell you how to sell”.  Just imagine you are in a crowded place,...

/ November 17, 2017
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