Values and Culture![]() Zensar’s culture is an amalgamation of certain CORE VALUES that have been engrained in every associate which include at a business level Customer Sovereignty that instills the uncompromisable virtue of always being available and accessible to the customer, to be sensitive to his/ her business needs and to play an active part in furthering the customer’s business cause. Passion for Excellence remains a core value and strength repeatedly delivering quality and meeting service levels that have been agreed upon, with a passion to the best at what we undertake for the customer. And while excellence is delivered at every level, Zensar is committed towards delivering value along with agreed quality standards, and strives to Continuously Innovate bringing in true value for the customer through looking at things differently and providing new and interesting solutions to the customer. On the softer side are values that really build the culture of Zensar - of treating peers, colleagues, customer, partners and all stakeholders with respect and being conscious of their needs through a strong People Orientation; to always operate through Transparency and Integrity in any situation. Finally a value system that restricts itself to doing business and which ignores the community is seen as highly inadequate by the Company, and we are committed to extending ourselves to social development needs through the Corporate Social Responsibility efforts. An interesting dimension that really augments this culture built on the above six values is the 5F FRAMEWORK which is a coinage for the words that clearly signify the recommended culture – Fast, Focused, Flexible, Fun and Friendly. This framework is the introduction of values and culture to every new associate joining the Zensar family, injecting into the DNA. This mantra aims at delivering a focused mindset for every associate towards achieving business results, and being fast at delivering that action through a highly responsive mechanism for customer’s business. It sets in a flexible mindset so as to look at every rule, policy, and requirement with an open mindset to finally meet the business objective that the team has to help meet. This same flexibility runs across every business situation whether it is in helping the customers meet their requirements or with career shifts for associates who have the right inclination and potential for newer roles and goals etc. And driven right down from the top leadership is to always have fun at work and work at creating a friendly environment for a culture that is conducive to high performance. |


























