Zensar Technologies | Customer Interaction Services

Customer Interaction Services

In today's business world, running a customer interaction center is complex. With equipment costs continuously increasing, recruiting problems and fast-changing technology issues, contact center outsourcing allows many companies with the best opportunities for success. Contact center outsourcing can remove these burdens allowing a company time to focus on its core business activities. Contact center outsourcing to offshore destinations helps organizations to better manage customer relationships, provide 24/7 customer service, decrease costs, utilize high quality services at cheaper rates, manage and maintain reports as well as increase market coverage. Zensar's Customer Interaction services have expertise in industry verticals such as telecom, insurance, banking and technology and includes service suite that includes:

  • Customer Care - Pre-sales inquiries, post sales billing assistance, usage assistance, refunds, rebates, warranties, account information.
  • Technical support/helpdesk - B2B and B2C support, Level 1, 2, 3 support for client's product/service users and employees, hardware, software, application support
  • Customer selection - Selection of the right customer segments through targeted research.
  • Customer acquisition - Acquisition of customer which includes activities like lead generation (B2C & B2B), telesales and telemarketing.
  • Customer retention - Retention of customers who are likely to churn, customer saves etc.
  • Customer extension - Up-sell and Cross-sell services.

Best Practices


  • Usage of IVR (Interactive Voice Recorder) for TPV (Third Party Verification)
  • Implementation of predictive and preview dialers for outbound calling depending on client requirement
  • Strategic and intelligent management of end-customer calling database using parameters like time-zones in the target market and appropriate skill set of BPO associates.
  • Stringent quality monitoring of all calls and calibrations sessions jointly conducted by trained quality auditors, client representatives and third party experts.
  • Unique dual shore contact centre model.

Value Proposition


  • Corporate Capabilities
  • Enhanced Customer Engagement Experience
  • Commitment to Quality
  • Innovative Commercial Models
  • Process and Domain expertise
  • Optimization

 

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