Monday, April 8, 2013  SAPinsider.com

Zensar Technologies Organizations today are dealing with a new normal: consumers are more discerning and connected, and they are sourcing knowledge through the power of social networks. This, in turn, pushes value-driven enterprises to innovate new systems and processes leveraging a nexus of forces — cloud, social media, mobility, and big data — to service customers in the manner in which they have become accustomed and to create a sustainable competitive advantage. To support enterprise teams in these changing times, we at Zensar Technologies have released the following set of mobile apps, built on SAP Mobile Platform, that can help companies transform customer interactions and become more efficient and responsive. The Mobile Lab Notebook app, optimized for the iPad, helps analysts perform quality inspections, record results, download inspection plans, view control charts, and carry out stability studies on the move. The app is integrated with SAP’s quality management (QM) module and provides real-time updates. The Mobile Loyalty Management app takes loyalty management to the next level, creating a two-way communication platform between retailers and customers. It also comes with an integrated wallet for securely storing vouchers. Users can access real-time feedback, product catalogs, and a geo-fencing capability to implement customer retention practices. The app easily integrates with SAP Customer Relationship Management (SAP CRM), making executing business rules easy. Zensar’s mobile apps can be deployed in an enterprise with minimal customization and resources. To learn more about how these mobile applications can help your organization interact with customers, visit SAP Mobility

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